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Detail – Energy Country Profile

Electrohold will supply Billa Bulgaria with green electricity under a PPA for 10 years

Electrohold Trade has signed a long-term power supply agreement (PPA) with supermarket chain Billa Bulgaria to supply it with electricity from a solar power plant.

The PPA provides for power supply for a period of 10 years at a fixed price. All management of purchasing, forecasting, balancing and delivery will be carried out by Electrohold Trade, one of the leading electricity traders in the Bulgarian market, Electrohold said in a statement circulated by local media.
PPAs make it easier for buyers to plan their electricity costs over the long term, reduce dependence on the wholesale market and facilitate the implementation of their ESG (environmental, social and governance) programs, Electrohold said in the statement. The deal with Billa is part of Electrohold's renewable energy expansion strategy. At the group level, Electrohold plans to bring on line significant renewable energy capacity to provide competitively priced energy to businesses over the long term and achieve green transformation goals, the statement said.
Electrohold Trade is the first licensed electricity trader in Bulgaria. From its establishment in 2005 to 2022, it has supplied nearly 45 billion kWh of electricity to business customers, according to the statement.
Shapokas: One-third of Billa stores in Bulgaria already produce clean and renewable energy.
Vigintas Shapokas, managing director of Billa Bulgaria, said the transition to green energy is the supermarket chain's long-term commitment, adding that one-third of its stores in Bulgaria already produce clean and renewable energy. Billa operates a network of 150 retail stores in 47 cities across the country.
The company's long-term goal is to reduce greenhouse gas emissions by 30% by 2030 and achieve carbon neutrality by 2040, Shapokas said.

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